Sustainable
growers, wineries and food companies not only produce high
quality products at competitive prices, they also generate
local jobs
and career advancement opportunities, improve
regional economies and
civic involvement, pioneer resource
management practices and
procedures to protect air, water
and soil resources, provide open space
and contribute to
regional biological and cultural diversity.
In an increasingly global marketplace, the countries of origin for food and wine production will evolve under pressures resulting from government subsidies, lower labor costs and more favorable exchange rates. In the face of these pressures, our vision is that value-added products and services that support economic, cultural and biological sustainability, will thrive.
To implement our vision, we work with our customers on each
component of the following Product Value equation:

Our job is to help customers meet and exceed quality specifications
relevant to their markets. For winegrapes, this relates to brix levels,
pH and other quality characteristics. In potatoes and
other vegetables, it is connected to size, shape and solids
reqirements. Our software tools and services
help track, control and benchmark quality and costs.
We add strategic value by working with our
customers to enhance their perceived quality offerings including
field-to-table traceability, accountability, and sustainability.
Through knowledge management, we empower producers to build
a field-level
brand in the field-to-table value chain. If
producers don't establish brand at the field level,
then perceived quality value is built and captured at higher
points in the value chain—at the retail level for example.
SureHarvest software solutions and professional services
allow growers, wineries, and food companies to proactively
address their present and future customer quality and
perceived quality demands through economically viable methods.
Our mission is to create a marketplace measured by sustainability.
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